VISUAL BRANDING
VISUAL BRANDING
Crafting A Visual Identity That Feels Right
Branding is more than just visuals—it’s about creating a look that truly represents who you are. When Alejandra came to us with Expand For Light, we took a purposeful approach, developing three distinct visual styles for her to explore. Each one evokes a different feeling, allowing her to choose the aesthetic that best reflects her energy and brand ethos.
Spiritual & Soft
A magenta-leaning palette with a warm glow, evoking a deeply spiritual and ethereal atmosphere.
Moody & Grounded
Deep contrast, calming blue-gray tones, and muted greens, embodying a peaceful, introspective essence.
Vibrant & Energetic
Bright greens and punchy blues for a lively, uplifting feel full of movement and energy.
